Ciência de dados empregada no comércio atacadista

Abstract

Due to the rapid evolution of the internet and its high dissemination in society, the need to integrate the internet into people's habits and needs is increasingly emerging, data science is gaining more and more space in this scenario, since it is a great facilitator when looking for relevant information regardless of the subject that is referenced, however when the subject is directed to the wholesale trade, data science becomes even more efficient. Having said the above, bearing in mind that the wholesale trade is one whose marketing is carried out on a large scale and therefore, most of the time, its target audience is not final consumers. In this way, data science will aim to facilitate decision-making with reference to data, these data when worked in the correct way generate crucial information for wholesalers and thus allowing them to make accurate decisions using the processed information.