Star model: análise das tgn´s (técnicas de gestão de negócios) para a eficácia empresarial

Abstract

This study addressed the TGN's - (Business Management Techniques), with emphasis on the Star Model and the principles of Quality Management according to ISO 9001. The objective was to analyze the advantages and disadvantages of this tool and its applicability in organizations, considering different perspectives. The study investigated how the Star Model improves efficiency in organizations and the hypotheses of optimization and maximization of results. In addition, it examined the effectiveness of the diagnostic across the 5 pillars and its ability to provide a holistic view for employees. The article was divided into three chapters, the first explored business management techniques, the second highlighted the relevance of quality management concepts and principles, and the third emphasized final considerations and recommendations and suggestions for future work. The study contributed to understanding the TGN's, emphasizing the importance of the Star Model and effective management in organizations.