Avaliação da administração geral da empresa Incorel comércio, em Goiânia

Abstract

Administration plays a crucial role in understanding and fulfilling a company's obligations, as well as establishing strategic guidelines, making important decisions, and managing available resources. Therefore, efficient and well-structured administration is essential for success and prominence in today's market, which motivated the definition of the theme of this research focused on Business Administration. Thus, this study had the general objective of evaluating the overall administration of Incorel Comércio, a company in Goiânia, with specific objectives including: (I) collecting general data about the organization's administration; (II) assessing and analyzing the collected data; (III) developing and presenting improvement alternatives for its administration. Methodologically, the research involved both interviews with a manager and the administration of questionnaires to the 05 organization's employees and 20 customers. The research was guided by the research question, 'How can the current

overall administration of Incorel Comércio be evaluated?' The results indicate that Incorel

demonstrates a solid strategic management, supported by efficient planning practices, a well- defined organizational structure, and a tangible commitment to innovation and continuous

adaptation. These findings are presented graphically and descriptively, with analyses and interpretations supported by the explored literature.